is President of Russian Hill Digital a digital media consultancy founded in San Francisco. With over 17 years of online advertising experience across a diverse range of industries his responsibilities have included devising online media strategies, high-level negotiations and plan development as well as, managing the execution of campaigns including optimization and reporting.
Adrian was the first media planner at Beyond Interactive in 1996 and later a founder of the San Francisco office, overseeing the San Francisco Media Department as Media Manager and then blending his strong research and planning experience to lead the Strategic Services department as Director of Strategic Media.
In 2002 Adrian joined i-traffic as Associate Media Director leading the strategy and planning duties on ConsumerInfo, Wells Fargo, MGM/Mandalay Resort Group and NTT/Verio accounts.
In 2005 Adrian was hired by Universal McCann San Francisco to lead 10 media planning and buying staff in IT and Developer online strategic media planning and execution of 25 campaigns quarterly for Microsoft.
In August 2006, Adrian opened Russian Hill Digital, as President of his own digital media consultancy and has worked most recently on assignments with Carat on Nokia, Sony and Disney.
Adrian graduated with Honors from the University of Michigan with a General Studies degree in Marketing, Psychology and Communications.